Hey folks, Happy Friday! A couple things on my mind… 1. Daily Task: I’ve realized I’m wired for intensive sprints with deadlines inside 7 days, not slow burn projects where you’re plodding 1% every day with no immediate stakes. The problem is that most of the things that actually matter (like getting ready for our Oct book launch) are slow burns. So I’ve been compensating by loading a “master plan” into a Claude Project, and every morning I just ask, “what’s my highest leverage ONE task I can...
9 days ago • 2 min read
Hey folks, Getting ready for a camping trip this weekend w/ our oldest 3. Lows in the 30's, so thoughts and prayers appreciated! A couple things on my mind... 1. AI As Your Boss: I heard a quote this week: "you have to quit treating AI as your assistant and start treating it as your boss." I tried it this week across all my clients, loading in transcripts and tasks, then taking turns "serving" it context and data. It really was more efficient. I'm not sure I'd go so far as to call it my...
16 days ago • 1 min read
Hey folks! Happy Friday! A couple things on my mind... 1. Wispr: Have you tried Wispr Flow yet? It's voice-to-text software; you hit the fn key and talk, and it uses AI to handle punctuation, capitalization, etc. But the speed isn't actually the main unlock for me. What changed my workflow is how it pairs with AI. When you're typing a prompt, you tend to write it linearly and ship it. When you're talking, you naturally loop back, add context, rephrase, contradict yourself, circle an idea from...
23 days ago • 1 min read
Hey folks! Chandler and I are doing our quarterly offsite literally right now so gonna make this quick - but a quick observation - all three of these seem to be about gaining perspective or context in the midst of a busy or chaotic state. Might be a theme this week. A couple things on my mind... 1. More Positive Take On the Future: I really enjoyed Chris Williamson's interview with David Friedberg this past week where they talk through the current technologies in front of us and how they...
about 1 month ago • 1 min read
Hey folks! Happy Friday! A couple things on my mind... 1) Secret Shopping: This is just a reminder to all of you marketers and founders, we need to regularly pretend that we're a customer and go through our entire sales and onboarding process (ideally incognito or ask a friend to do it.) I did this for a client last week and there is something weird that happens when you do this - you can talk about funnels until you're blue in the face, but when you say "I called in and didn't get a call...
about 1 month ago • 1 min read
Hey Folks, Happy Friday from Nashville! I’ve been speaking at the Integrated mastermind group all this week - absolutely amazing hearing from folks about entrepreneurship, family, faith, and how to live a life that combines and maximizes all three. Here are my main new ideas and takeaways I got from the week. Special Integrated edition, a couple of things on my mind… 1. Radically Accept Your Wife/Children: Unlike business, your family organization is one where you start with WHO, then figure...
about 1 month ago • 1 min read
Hey folks! Happy Friday! A couple things on my mind... 1. Link In Bio = Dead: I've been quietly shifting a lot of my social clients away from posting a link in their bio (nobody clicks it) toward automated DM's using ManyChat. Once they're in DM's you can share more relevant content, and then over time share lead magnets. So process looks like: - They follow you - You automatically DM them and ask them if they are following for x, y, or z. - Then you send them relevant reel according to their...
about 2 months ago • 1 min read
Hey folks! Happy Friday! How's your bracket looking? Claude filled out mine and it's still kinda meh. A couple things on my mind... 1. Referrals 101: We're trying to generate more referrals for one of my CMO clients right now, so I have been revisiting the fundamentals of referrals. I think I read this in something from John Herman at some point, but here is the list of steps (in order): Track Referrals: If you don't know how many referrals or who's referring, you can't know if you're...
about 2 months ago • 1 min read
Hey Folks! Happy Friday! A couple things on my mind... 1. Manus: This is the first AI tool I've genuinely thought "maybe I should keep this to myself." (Credit to my friend Lucas Cole for the tip.) Like OpenClaw, Manus spins up multiple AI agents to complete compound tasks from a single goal. If this sounds confusing, this video gives a solid overview of the shift toward agents and how to work with Manus specifically. Real example: I had a weak landing page on kit.com where many of you signed...
2 months ago • 1 min read